HUNKYDORY SS13

12/11/30 - 05:19 - In: Campaigns

Photo: Marcus Ohlsson, Styling: Lisa Lindqwister

Swedish Hunkydory continue making strong campaigns, this is the campaign for ss13.  Let’s face it, the design isn’t something we haven’t seen before, the Isabel Marant vibes of the collection are p r e t t y strong (like with this dress) but Hunkydory are not the only ones doing their take on the IM style lately, I mean take IRO for example, it’s not hard to see the inspiration behind their philosophy and last season high street brand Mango’s ad campaign looked a bit too similar to Marant, to be frank. So, with that said, I’m sure this sells and I really think that the team behind these campaigns are a huge part of the Hunkydory success. Even though the references are quite obvious I’m in for the fringed dress, are you?

Hunkydory fortsätter att producera starka kampanjer, här är bilderna för ss13. Nej, det är inte svårt att se inspirationen bakom deras kollektionen, man kan väl ganska säkert säga att de influeras en hel del av Isabel Marant (som tex med denna klänning) men å andra sidan är inte Hunkydory de enda som gör det, kika på IRO tex, deras design är långt ifrån unik och har ganska uppenbar inspirationskälla, Mangos tidigare kampanjbilder har ju varit näst intill skrämmande likt. Så, med det sagt så är man ju ganska säker på att detta funkar och personligen tror jag att teamet bakom Hunkydorys kampanjer har bidragit stort till Hunkydorys framgång på senare tid. Och, även fast mockaklänningen med fransar är påtagligt lik varianten från Isabel Marant kan jag inte låta bli att känna mig sugen på den. Hur känner ni?

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